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Blue Choice


Professional Teeth Whitening - Introducing a Discount Program for BlueChoice HealthPlan Members

ProSmileUSATM provides professional teeth whitening you can safely do at home instead of at the expense of going to a dentist. Through ProSmileUSA, you are buying direct from the lab. The lab sells lower-strength gels direct to dentists’ offices — who, in turn, charge you for their time as well as making a profit on the gels. It's simple — At ProSmileUSA, safe, effective tooth whitening is all they do and buying direct from the lab saves you hundreds!

ProSmileUSA specializes in only competitive, full-curing whitening. The 22 percent carbamide peroxide gel uses deep-penetrating whiteners to achieve the safest, fastest, most dramatic professional results in the least amount of days, with the least amount of maintenance. The 38 percent hi-intensity hybrid peroxide gel is 40 percent stronger than gels most dentists use.

Frequently Asked Questions:

Is the bleaching gel harmful at all?

The ProSmileUSA process is very safe. The American Dental Association studied over 3,000 cases, producing no negative effects on the enamel or dentine. That's why 95 percent of all cosmetic dentists use the exact same process, because nothing gets teeth whiter, safer.

Is this safe?

Yes! Studies from the Academy of General Dentistry, (AGD Impact, April 1998, p.23), have proven bleaching is safe and effective. A small percentage of people may experience some tooth sensitivity and gum irritation, which disappears once you stop using the product or by decreasing the amount of time you bleach your teeth.

What kind of guarantee does ProSmileUSA offer?

ProSmileUSA offers a no-questions-asked, 100 percent-results satisfation guarantee. If you're not completely satisfied with your whitening results, all you have to do is contact ProSmileUSA within 30 days to receive a full refund for every cent of the first treatment kit. If you purchased more than one, you must return the unopened kits in new condition to get a refund. ProSmileUSA wants you to be able to trust its service and be completely satisfied with your professional results. Please be aware that customers who have used this refund method cannot order the product again. Refer to for details on the return policy. To place an order or ask questions, visit or call 866-white-30. Shipping rates apply.

How much will I save on teeth whitening with ProSmileUSA?

You can save about 70 percent over the cost of going to a cosmetic dentist. Prices shown are retail, but enter the coupon code on the home page into the coupon code box on the checkout page, and you will get the discount. Only one coupon code allowed per order.